Superior Fruit
Innovations™
Built for Growers. Backed by Innovation.
Built for Growers. Backed by Innovation.
The Superior Fruit Innovations™ (SFI) is a new licensing model developed by the University of Minnesota to give direct-market orchards access to its top-performing fruit varieties. For the first time, varieties bred by the same team that created Honeycrisp, SweeTango®, and First Kiss/RAVE® are available to orchards of all sizes!
This program is designed with you, the grower, in mind. Our varieties will help you stand out on any scale, from a small farm stand, U-pick orchard, local markets, to national wholesale operation! Our apples and grapes deliver superior texture, flavor, color, and cold hardiness - qualities that consumers recognize and come back for.
Whether you're looking to diversify your orchard, attract more visitors, or offer fruit that commands a premium, the Superior Fruit Innovations™ gives you the tools, and the trees, to grow something remarkable.
Become a member to bring the next generation of premium fruit to your orchard.
You can contact us directly at superiorfruit@umn.edu.
Sign up to hear from a lively group of growers and fruit enthusiasts! You will receive updates about new fruit varieties, hear from growers in the network, and keep up with all the fruit happenings at SFI and the University of Minnesota.